As a regional pioneer of 3-in-1 coffee the Super Group grew to a leading instant beverage producer in Southeast Asia. To expand further, the need to organise the business around its brands was identified. This meant finding an ‘emotional lighthouse’ for the group.
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LBC (the Philippines largest delivery company) saw the opportunity to consolidate a myriad of internal statements & unite their people behind their brand.
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Agensi Inovasi Malaysia (AIM) is a statutory body set up by the Malaysian Government. It’s purpose is to drive Malaysia’s “innovation economy” through the development of an innovation eco-system & the generation wealth for Malaysia & Malaysians.
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As an established Singapore coffee brand with over 50 years of heritage in roasting & blending coffee for consumers, Owl looked at rebranding to highlight its heritage values & reach out to a new generation of customers.
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With a new management team & growth plan, Time wanted to reposition itself as Malaysia’s leading fibre optics communications service provider. We helped position Time as a challenger brand, constantly pushing network & service delivery performance.
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